Effective Date: October 20, 2025
Last Updated: October 20, 2025
ReachCraft Agency (“ReachCraft,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you visit our website https://lps.reachcraftagency.com (the “Site”), interact with our content, or use our services.
If you are a California resident, please see the “Your California Privacy Rights (CCPA/CPRA)” section below for more information about your rights.
1. Information We Collect
We collect personal information that you voluntarily provide, as well as information automatically collected when you use our Site.
A. Personal Information You Provide
- Contact details: name, email address, phone number, company name, and job title.
- Business information: project details, brand materials, marketing goals, and client intake responses.
- Payment data: billing address and payment information (processed securely via third-party providers).
- Communications: messages, emails, or chat interactions related to inquiries or services.
B. Automatically Collected Information
When you visit our Site, we may collect:
- Device and usage data: IP address, browser type, operating system, referring URLs, and pages visited.
- Cookies and tracking technologies: Used to improve performance, personalize experiences, and measure campaign effectiveness.
You can manage cookie preferences in your browser or through third-party opt-out tools such as https://optout.networkadvertising.org.
C. Information from Third Parties
We may receive information about you from:
- Advertising and analytics partners (e.g., Google, Meta, LinkedIn).
- Fulfillment platforms (e.g., Vendasta, Locafy) when providing contracted marketing services.
- Payment processors or CRM platforms that help manage client relationships securely.
2. How We Use Your Information
We use personal information to:
- Provide and manage our marketing, branding, and web development services.
- Respond to inquiries, schedule consultations, and deliver proposals.
- Improve the Site and tailor user experiences.
- Send updates, offers, and relevant communications (you can unsubscribe anytime).
- Detect, prevent, or address security and technical issues.
- Comply with legal or regulatory obligations.
We never sell your personal information.
3. How We Share Your Information
We may share information only as necessary for legitimate business purposes, including with:
- Service providers (e.g., hosting, email delivery, payment processing, analytics).
- Affiliated vendors who help deliver our services under confidentiality agreements.
- Legal authorities when required by law or to protect our rights and the rights of others.
All vendors are contractually obligated to safeguard your data and use it solely for authorized purposes.
4. Your California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
A. Your Rights
You have the right to:
- Know what personal information we collect, use, and disclose.
- Access and request a copy of the personal information we hold about you.
- Delete your personal information (subject to legal and contractual exceptions).
- Correct inaccurate personal information.
- Opt out of sharing or selling personal information (we do not sell your data).
- Limit the use of sensitive personal information.
- Non-discrimination: You will not be discriminated against for exercising your privacy rights.
B. Categories of Personal Information Collected
| Category | Examples | Purpose of Collection |
|---|---|---|
| Identifiers | Name, email, phone, IP address | Contact, communication, analytics |
| Commercial Information | Service purchases, payment data | Transaction processing |
| Internet/Network Activity | Browsing data, cookies, session logs | Website analytics and improvement |
| Professional Information | Company name, role, business details | Service fulfillment and onboarding |
| Geolocation Data | General location derived from IP | Regional analytics and compliance |
We retain personal data for as long as reasonably necessary for business operations or compliance obligations.
C. Submitting a Privacy Request
To exercise your CCPA rights, please contact us.
We may verify your identity before fulfilling your request. You may also designate an authorized agent to submit a request on your behalf.
5. International Data Transfers (GDPR Alignment)
If you access our Site from outside the United States, your information may be transferred to and processed in the U.S. By using our Site, you consent to such transfer in accordance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR) where relevant.
We implement appropriate safeguards, such as contractual clauses, to ensure lawful processing.
6. Data Security and Retention
We maintain reasonable technical and organizational measures to protect your data, including encryption, secure servers, and limited access controls.
We retain personal information only as long as necessary to fulfill business or legal purposes, after which it is securely deleted or anonymized.
7. Children’s Privacy
Our Site and services are not directed toward individuals under 18 years of age. We do not knowingly collect or store information from minors. If you believe a minor has provided personal information, please contact us to have it removed.
8. Updates to This Privacy Policy
We may update this Privacy Policy periodically to reflect legal, technical, or business changes. The “Last Updated” date at the top will indicate the latest revision.
Your continued use of our Site after updates constitutes your acknowledgment and acceptance of the revised terms.
9. Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us.